Taking a new product or service to a new vertical, a fresh market or a new geography is a high risk business. We believe with a passion that an on-going and honest dialogue with carefully selected "pathfinder clients" will deliver invaluable and honest feedback on:
- Effective market validation will identify and build
relationships with "those you'd like to sell to".
- We use targeted marketing or our own extensive networks
to help test the market, to tailor your offering and create the initial
win-win sales so critical to opening up new markets.
- Surveying the market (or new sections of the market)
to identify levels of interest (Hot spots) and prioritise business development
- Researching companies to understand what they need,
who to talk to, what to talk about, where the pain is...